Feedback and suggestions regarding the “Style” category, authorship, and character identity
After the latest update, a new publishing category called “Style” was introduced.
The idea of sharing a character’s visual aesthetic is interesting, however the current implementation raises several questions from a logic, UX, and content authorship perspective.
At the moment, the game includes:
a “Clothing” category, which contains only clothing and accessories;
a “Style” category, which copies not only clothing and accessories, but also makeup, hairstyle, skin color, eye color, tattoos, and other external parameters, excluding only the face and body shape of the Zoi.
This leads to a number of conceptual issues.
1. Unclear purpose of the “Style” category
If a player wants to reuse specific items, there is already a dedicated Clothing category.
If a player wants to share a full character, they publish a Zoi.
In its current form, Style duplicates the Clothing category, while at the same time extending into areas that are not related to “style” but to the individual identity of the character. As a result, Style no longer feels like a style, but rather a “half-character without a face.”
2. Copying personal character traits within “Style”
A major issue is that applying a Style also copies:
skin color;
eye color;
tattoos and other personal visual traits.
These parameters are part of a character’s personal identity, not their style. Automatically copying them:
blurs the line between style and character;
allows near-complete visual replication of another author’s Zoi;
reduces the value of creating unique, original characters.
From a UX and design perspective, it would be much more logical for the Style category to include only:
clothing;
accessories;
makeup;
hairstyle.
And explicitly exclude skin color, eye color, tattoos, and other personal traits.
3. Conflict with the idea of publishing a full character
With the update, players can now define a Zoi’s name, surname, and personality traits, which clearly emphasizes the idea of publishing a complete character with identity and personality.
However, the current Style logic allows most visual aspects of that character to be reused freely, enabling other players to recreate an almost identical appearance and publish it as their own character. This creates a direct conflict between the concept of a unique character and the current reuse mechanics.
4. Authorship and co-authorship for Styles
If the Style category is intended to remain as a standalone feature, it would be important to account for the authorship of the original Zoi.
A possible solution could be:
automatically adding the original Zoi’s author as a co-author when a Style is published or reused;
clearly indicating that a Style is based on another player’s character;
preserving a visible link between the Style and its original source.
This would allow creative reuse while still respecting and acknowledging the original creator.
5. Clear separation between Style publications and full Zoi publications
It would also be important to clearly separate:
publishing a Style (as derivative content);
and publishing a full, original Zoi.
This would prevent situations where players can publish a nearly identical character created from someone else’s Style as their own original Zoi.
For example:
Styles could be reused and adapted, but not published as full standalone characters;
or when publishing a character based on a Style, the original author should be explicitly credited.
6. Summary
Currently, the system feels like a mix of two different concepts without clear boundaries:
a character as a complete, unique identity;
a character as a set of reusable assets.
Because of this, it is unclear to players:
how the Style category fundamentally differs from Clothing;
where the boundary between Style and Character is meant to be;
how authorship and originality of character designs are protected.
It would be great to know whether the current implementation of Style is an intermediate step, and whether future updates are planned to refine the category’s logic, restrict copying of personal character traits, and introduce clearer authorship rules.